Who would be the audience for your media product?

I decided to aim my magazine at both male and female teenagers (about the ages of 15 - 17). I chose this as the majority of people who took part in my primary and secondary research were of this age so I therefore had opinions and information from this group of people.

In order for my magazine to appeal to my target audience, I have used bright, bold colours, with large headings that stand out. I have also included articles I think would appeal to my target audience and music fans, as I feel this is important in attracting attention to the magazine. I have also ensured that I have included a competition - my research showed that the majority of my target audience were attracted to magazines which offered them the chance to win something so I made sure this was a part of my magazine, along with a number of other plugs and pugs. I also made the cover image fun and colourful, as I feel these two factors appeal to teenagers.

Although my magazine is aimed at male and female teenagers, I feel that it is also suitable for a slightly older audience because they would be attracted to the articles included (because I feel that they will be liked judged on the person's love of music, not their age). I also think that the layout and colours used are quite mature - although I have used bright, attractive colours, it is not too loud or over the top, and still looks proffesional. Therefore, I think that a slightly older audience would also enjoy my magazine.

I decided to aim my magazine at a teenage audience because I found it easy to relate to that age range because I am that age. I'm also a fan of music so I understood the needs and wants of a music magazine reader, for example, they often want the best, newest information and the upcoming events, etc.

The image to the left shows a part of my front cover. This is aimed at my audience as teenagers often like to know the latest new information and to be ahead of the game.

As someone who buys quite a lot of magazines, I found it quite easy to analyse and judge a number of magazines, as I already knew what I liked best and what factors appealed to me. This also helped because I knew many basic factors of a magazine, such as use of image and advertisements (plugs).